About MRoot
An independent software company for everyday life.
MRoot Tech makes apps that help people run everyday life a little more smoothly.
How we work
Real problems first. Then the software.
We start with ordinary, everyday problems, like a morning routine or a family’s list of jobs, and build focused tools for them.
Each app has its own name and personality. Underneath, they share the same foundation: simplicity, care and continuous improvement. Our first app is KidUp, a family app for tasks, routines, rewards and goals.
What we care about
Three things every MRoot app gets right.
One job, done well
Focused apps with fewer, better features. No clutter, nothing you have to work around.
Care in the details
Clear design, sensible defaults, and privacy treated as part of the product, not a legal page.
Looked after
We keep improving what we ship, instead of launching it and moving on.
The name
Why a root sign?
MRoot, said “em-root”. Our mark is a root sign over an m.
- 1
The tick
It starts as a check mark: useful things, done.
- 2
The roof
The bar shelters what sits under it: a home for each app we make.
- 3
The m
The root of m. Our name, written as a symbol.
Company details
Who we are, formally.
- Brand
- MRoot Tech
- Legal name
- MerkleRoot Technologies, LLC
- Registered in
- Delaware, USA
- Website
- mroottech.com
- [email protected]
- First product
- KidUp, in development